Instagram is one of the most popular online photo-sharing platforms enabling you to share photos and short video content to your followers. As Instagram continues to grow with over 200 million active users, it becomes more and more influential for your business. Below are 3 big benefits your business can gain by sharing visual content […]
Promoting your small business doesn’t need to be expensive, it is all about choosing to invest in the right kind of advertising. There are many effective ways to boost your exposure on a budget. Here are 10 low-cost marketing strategies to promote your business, engage customers and build your brand.
Referrals are great for every business because not only do they increase your customer base, but they can increase the level of satisfied customers and reduce your sales expenses. Satisfied customers can be your best sales people and referrals are the perfect way to utilise that. Below are 4 main types of referrals that every […]
When it comes to your business website, one of the most powerful and important pages that you can have is client testimonials. Client testimonials, when used correctly, are a great tool for converting a prospect into a client.
A Quick Response code (QR code) is a geometric design that has encoded information that can be accessed when scanned with a code recognition scanner. Consumers are able to scan QR codes with their mobile device to access the stored information – whether it is a unique landing page created by your business, a special […]
What is Offline Marketing? Offline marketing are methods of marketing that does not involve the use of the internet. Offline marketing strategies use offline media channels to create awareness of a company’s products, services and brand. Although we have seen a significant shift to online marketing initiatives, marketing campaigns using offline channels are still a […]
Customer satisfaction is vital to success and survival in today’s marketplace. There’s an old saying in business: a happy customer will tell one or two people, an unhappy one will tell ten. It pays to keep your customers happy – especially when doing business online.
Content marketing is a marketing method of creating and distributing content that is both relevant and valuable to attract, acquire, and engage a clearly defined and understood target audience – with the objective of driving profitable customer action.
Your business logo is one of the most important assets to your business. It is the very first thing a customer sees and the last thing they remember. Logos help to shape the whole identity of your business.
1. It is a great “free” service you are providing for your customers Blogs are a great way to provide new tips and facts to your clients on a regular basis. By sending regular e-alerts to your clients, your company and the services you provide, are able to stay top of mind – which is […]
