There’s a good chance that you’re spending more money than you need to on marketing your business and you should stop doing now. This is mainly due to the many out-dated marketing techniques that aren’t effective or are not the best solution for your business. Reviewing your marketing strategies and eliminating methods that aren’t working […]
Marketers spend a significant amount of time deciding on the right marketing approaches to grow their business. Digital marketing now has a larger role in driving a successful business than ever before. Here is why you need to be using digital marketing as part of your marketing mix to maximise your conversions and connect with your audience.
You’ve spent hours designing your enewsletter, writing your copy and choosing your images, yet still struggle to generate traffic and reach your goal CTR. It can be hard to navigate the constantly changing email marketing world and there are often many things you are told you should be doing, but not what you shouldn’t be […]
Being in an industry that is constantly changing and new updates, algorithms and products are regularly released, staying up to date and ahead of the curve with the latest marketing trends isn’t easy. Technology constantly changes the way we do business so take a look at these tips for keeping up with the latest marketing […]
While running a small business, one of the most important experts you will need is a marketer, putting it quite simply, marketers can help you make more money. Keeping this in mind, you may often wonder if you are getting the most out of your marketing efforts. If you are facing challenges you can’t handle […]
Your website may be filled with poorly designed features which are turning away potential clients, without you even knowing. Here are 6 signs you are killing your website conversions.
Market research is a crucial step for growing your business, as understanding your competition is invaluable. Before you start any campaign, the more time you can invest in identifying and researching your target audience, the more focused and effective your marketing efforts will be. There is no point investing money on reaching out to audiences who are […]
WordPress is a great hosting platform and content management system for businesses and is used by over 25% of websites on the internet. A WordPress plugin is an add-on program installed to complement the core running of WordPress, such as improving SEO, managing comments or monitoring spam. With more than 38,000 WordPress plugins and loads […]
Live chat functions for e-commerce websites has rapidly increased in popularity in the past few years and for many reasons. In fact, many users even expect there to be a live chat function, so you could be missing out on potential customers by not using the service. If there is any way you can improve […]
YouTube is the second largest search engine behind Google, and considering over 300 hours of video is uploaded to the channel every minute, it may seem impossible to rank your video on the first page of its search results. There is no debating YouTube has a major impact on search engine optimisation (SEO). YouTube uses […]
