Christmas is a great time to show your clients that you appreciate them and value their business. Client Christmas gifts will keep your business at the top of your client’s minds and help to build a relationship.
Christmas is a great time to show your clients that you appreciate them and value their business. Client Christmas gifts will keep your business at the top of your client’s minds and help to build a relationship.
Have you handed out several business cards to prospective clients and never heard back? A well-designed company business card creating a great first impression can mean the difference between someone making an enquiry or throwing your card in the trash.
Location-based marketing uses targeted strategies to reach customers in a particular geographic area using mobile devices such as smart phones and tablets. Location-based marketing relies on smartphones with internet data and GPS technology to pin-point locations. As marketers have already seen a shift in the way consumers search on devices, they are spending more money […]
Email marketing allows you to speak to your consumers on a more personal level, in their inbox, a place where they frequently visit. However, when inboxes are crowded with hundreds of junk email flooding through, odds are that your emails won’t receive any attention. If you have been focusing on your business’ email marketing strategy […]
For many businesses, blogging is a regular part of their online marketing strategy. Posting blogs frequently will help your website get indexed more often by Google so you are more likely to rank higher in search results and increase traffic to your site. When you are frequently generating content and writing consistently every week, it can […]
As the marketing world is continuing to dramatically change and the majority of individuals now use the internet to search and find local businesses, how do you make sure you are making it easy for them to find and contact your business? Use a combination of these 5 digital marketing strategies to get your small […]
Infographics are visual representations of information and are a lot more appealing to your audience than plain text, making them great marketing tools for websites. Visual content, such as infographics, can help your brand increase reach on social media and increase site traffic on business blogs. Read on to find out how infographics can help […]
Word of mouth marketing may seem easy to achieve in a large company, however, smaller businesses have a greater advantage as the communication with customers is much closer and more personal. Word of mouth marketing is relatively inexpensive and an influential tool, as consumers value recommendations from trusted sources like family and friends over advertising […]
It is surprising to discover that according to a Google survey, more than half of small businesses do not have a website. If you’re one of the smart businesses who does have a website and recognizes the importance of online presence, you could still be making simple website mistakes. Improving your website can result in […]
Instagram is a highly popular, growing network and a powerful marketing tool, as long as you use it effectively. As Instagram doesn’t have as many opportunities for links and ads as other social media platforms like Facebook and Twitter, many marketers struggle to understand how to use it successfully. If you’re unsure how to get […]