You could have the best product or service on the market, but that is not necessarily going to be enough to get people to your office, store or website. You need a carefully planned strategy to ensure you are optimising leads. Many people believe that you need to fork out thousands of dollars which can […]
Google is the world’s largest search engine, it’s important that you are giving your business the best chance to be noticed by Google, and in turn increasing your businesses reach online. Google designed Google pages for business owners seeking to maximise Google’s features for their professional purposes. Find out how to make the most of […]
Email marketing is great because it is easily customisable, personal and it works! According to a Duct Tape survey, last year 44% of email recipients admitted to making a purchase based on promotional emails they received. We are always looking for ways to increase our database, here’s 5 ways to help you build your list […]
Marketing automation refers to technology that allows businesses to more effectively market on multiple online channels such as email, social media, websites etc. The automation technology allows you to automate repetitive tasks and efficiently deliver engaging content, with the aim to turn prospects into customers. So do you need marketing automation for your business? Read […]
Facebook can be great for your business; it’s easy to use, cost effective and is the way of the future. Everyone is on social media now and your business needs to be too, but what has been happening lately, is that businesses reach have been decreasing. You need to make sure you are utilising all […]
Many companies have great online marketing, and great offline marketing, but the trick is integrating them together. You could have a great website and a well thought out and planned print campaign, but both of these are inhibited if they are not combined together. Below are some quick ways you can link your online and […]
WordPress is traditionally used for blogs, but it is also a great tool to use to build a fully customizable website. WordPress is great for small businesses. Anyone can use it, which means that you or someone in your business will be able to make most changes without having to hassle a professional web designer […]
There are many ways to market a business, but each business is different, and different sized businesses require different marketing techniques. If you want to keep up to speed with the latest marketing techniques for small businesses, read our quick guide below.
According to a Duct Tape survey, 96% of respondents said that they find a video helpful when making a purchase decision, while 73% said that they were more likely to purchase a product after watching a marketing video. This is a pretty convincing reason to invest in video marketing! Read on to find out how […]
Online marketing is becoming more and more popular every day. What this means is that many proven offline methods are being forgotten. If you want to give your business a marketing boost this year, try some of these offline marketing tactics that won’t break the budget.
